SEO Keywords & Content Specialist

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We feel that as a company, we do a lot to set ourselves apart from our competition. We were looking for a marketing piece that would express that to our clients in a clear, concise, and creative method. The InfoShow delivered what we were looking for and more. We now have a brief and direct message to present to clients and referral partners through several different media. I would recommend Brand Identity to all marketing people in any industry.
Precision Financial - Christopher Ross

SEO Keyword & Content Specialist

The use of keywords and fresh content are critical to SEO. Using keywords and terms throughout your site will help search engines recognize your site as relevant to a particular search.

We all use the internet to search for information but we rarely think about the process of how that information is obtained. The process is fairly simple but thinking about these individual steps will bring to light why keywords and fresh content is so important.

Step 1. We type in the word or phrase that is relevant to the information we want.
Step 2. Search engines like, Google, Bing, or Yahoo, search their database for websites that use those key terms with relevant information.
Step 3. The search engine ranks sites that have those key terms with the most relevant content and shows us those sites in order with, hopefully, the most relevant sites at the top.
Step 4. We look at the list of sites and visit the ones that have the most relevant information.

It is imperative to use the key terms that your target market will likely use to find you in order for search engines to rank your site. Search engines also put more emphasis on sites that have fresh and regularly updated content.

As your SEO keyword and content specialist, we will perform an analysis of your current keywords along with an analysis of your competitor’s keywords to determine which keywords and keyword phrases should be optimized for your site. Once these keywords are determined we will inject them into your content, title tags, internal links and URLs.

Brand Identity & Web Design develops SEO and Search Marketing plans for all of Sacramento, Roseville, Rocklin, Folsom, El Dorado Hills, the Bay Area and California.

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Featured Services

  • WEB DESIGN
    Brand Identity & Web Design is a Sacramento web design firm that develops websites for small to mid-sized businesses in Sacramento, Roseville, Rocklin, Folsom, and El Dorado Hills. Our goal is to combine functionality and form in every website we design.
  • WEB SEO
    Brand Identity & Web Design's SEO website development devision specializes in creating websites with built in search engine optimization also know as SEO. As a search engine optimization company our goal is to drive traffic to your website.
  • INFOFLIP
    InfoFlip is a virtual publication that allows brochures, reports, newsletters and more to be viewed on the web. Often referred to as electronic books, e-brochures, flipping books, and page turners, these virtual publications allow viewers to actually turn every page.
  • BRANDING
    We believe corporate branding is more than just designing a logo. Our Sacramento branding company strives to develop unique logos that will be the image of your company.